Get Quality Backlinks to Increase PageRank Fast

What is PageRank?

The PageRank of a website in Google indicates the importance of the website in the eyes of Google. This is based on many factors, but should build over time as your site gains notariety, popularity, and traffic.

The Google PageRank, or number value Google places on a website, is largely based on the importance (popularity) of the site based on the PageRank of the sites linking back to it. A large part of your internet marketing campaign must focus on getting backlinks from sites with a PageRank higher than yours.

How do I find a PageRank?

You can find the PageRank of any website by downloading the Google toolbar. Just a little left of the center of the tool bar is an icon labeled "PageRank." When you visit any site, the bar will fill to indicate where that site stands on a scale of 1 to 10 (with 10 being the highest). You can hold your cursor over the bar without clicking on it to see the number value of the PageRank.

What are backlinks?

Backlinks are links that point back to your site. These can be links you have received from other sites in exchange or reciprocal linking agreements, one-way links placed on another site that leads to your site, or links placed strategically by you in forum posts, blogs, and the resource box of published articles. Backlinks are also achieved when you submit your website to article directories.

When exchanging links, posting in forums, or submitting articles, it is best to use keywords in the text of the link to "anchor" your text. By placing keywords in the text of the link instead of your website name or words such as "Click here," the keyword(s) are anchored to your url.
Example:

Use

<a href="http://CommonSenseEbiz.com">Work at home opportunities</a> (which looks like)

Work at home opportunities

Instead of

<a href="http://CommonSenseEbiz.com">Common Sense Ebiz</a> (which looks like)

Common Sense Ebiz

This not only creates a backlink to your site, it links your keywords to your site, thus enticing the spider with an extra morsel (spiders love keywords nearly as much as backlinks).

Do I really need backlinks?

Yes. You really need backlinks.

Backlinks are needed to get the attention of Googlebot as he spiders through the web seeking where to go next. While it is hard to imagine, a spider does not search the web in alphabetical order, scouring all the A's, then the B's, all the way through Z. Instead, spiders start with one site (which one, who knows?), scours the data there then is sent off through the links it finds on that site. If your site is found on that site, you get searched. If not, the spider doesn't even know you exist. If the spider finds you on another site, you get searched again, and the pattern continues until all sites have been searched and re-searched.

After the spider has seen your site over and over again, it begins to think, "This site must be important because so many other sites find it important." And this site is even more important if a lot of other "important" (quality) sites find it important.

It's like dating the football captain or the head cheerleader: your popularity goes up because you are with someone else who is more popular than you.

Backlinks also serve to help visitors find you. Links on a web page are like the directory at the mall. "If you didn't find what you were looking for here, maybe you can find what you are looking for'at "Ebiz for the Small Fry'." Click on this link and find out.

Backlinks on forum posts, blogs, and article resource boxes are also left behind to help readers, who don't even know you exist, find their way to your site.

You do need backlinks, but more importantly, you need quality backlinks.

Where do I get quality backlinks?

It is not enough to have a huge number of backlinks; in fact it is frowned upon to have too many. It is best to have a few quality backlinks than a bunch of backlinks that are not seen as "quality" links. So, you ask again, where do I get quality backlinks?

• websites that have a higher page rank than your site
• websites that have content or purpose related to your site (also known as relevance)
• forum posts, blogs, and published articles that include your keywords as anchored text
• a natural buildup of links over time, not a sudden increase in links just for the sake of having a high number of links.

In their PageRank algorithm, Google has not hidden the fact that your mother was right: your reputation is only as good as the people you hang around with. If you strive to get good, quality backlinks, your reputation and presence on the internet will grow and will be felt throughout the world.



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